Written by Ameya Sapre and Gene Jamieson This is the era of experiences. Every customer-focused business is designing its product, service, and marketing strategies to craft a unique and personalized experience for its customers. Why is this?
Written by Shiraz Hussain and Fehmina Choudhry The outbreak of Covid-19 is a tragedy and its socio-economic impact is huge. We are all facing the wrath of it one way or the other. It has already forced companies to re-imagine the fundamental way in which they do business. The buzz word “Digital Transformation” now appears […]